Food Network’s Facebook Page Flamed

Recently Food Network decided to Spam it’s fans via their popular Facebook Page with a shameless ad for Applebee’s.  The post was a plug for Applebee’s 550 calorie (but high fat, high carb and high sodium) Weight Watcher’s menu.  Neither Applebee’s nor Weight Watcher’s are companies I put much stock in as both have a long track record for taking their customers for granted.  Apparently I am not alone.

The classic Spam advertisement soon received over a hundred negative comments from Food Network fans many of whom “unliked” the FN Fanpage because of this breach of trust.  There were a few positive comments but most were made by people who’s profiles indicate their paychecks come from FN’s parent company Scripps Networks.  Suspiciously missing from the post was the usual Facebook button allowing you to report a post as Spam.

Let’s forget for a moment that Applebee’s menu is littered with farm raised imported shrimp (which is toxic) and the lowest quality beef and chicken that is legal to sell in the US.  Let’s forget that Weight Watcher’s is notorious for marketing a brand that has absolutely nothing to do with a healthy life style.  Let’s concentrate on the fact that Food Network actually Spammed it’s Facebook fans.  For shame, Food Network, for shame.  I don’t expect Applebee’s or Weight Watcher’s to do right by the American people but I do expect that from you.  For shame.

Food Network Spams Facebook Followers

2 Responses to Food Network’s Facebook Page Flamed

  • greengeekgirl says:

    I don't really consider one link "spam." Spam, for me, is either unwanted advertisements/links from people you don't know, or spam is something that is posted repeatedly, over and over and over again. Not that I enjoy Weight Watchers, and I think Applebee's is terrible, but at least it fit in with their "eat healthy" week, AND it's on the Food Network website, not Applebee's or Weight Watcher's website. Granted, it's a crummy "feature" and it's no more than an Applebee's plug, but I don't think it's necessarily uncouth to occasionally plug another business.

    (And no, I do not work for FN or its parent company–I WISH I drew a paycheck from FN 😉

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Stuart is a celebrity chef, food activist and award-winning food writer. He penned the cookbooks Third Coast Cuisine: Recipes of the Gulf of Mexico, No Sides Needed: 34 Recipes To Simplify Life and Amigeauxs - Mexican/Creole Fusion Cuisine. He hosts two Internet cooking shows "Everyday Gourmet" and "Little Grill Big Flavor." His recipes have been featured in Current, Lagniappe, Southern Tailgater, The Kitchen Hotline and on the Cooking Channel.

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2015 1st Place Luck of the Irish Cook-off
2015 4th Place Downtown Cajun Cook-off
2015 2nd Place Fins' Wings & Chili Cook-off
2014 2015 4th Place LA Gumbo Cook-off
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2012 Finalist in the Safeway Next Chef Contest
2011 Taste Award Nominee for Little Grill Big Flavor
2011, 12 Member: Council of Media Tastemakers
2011 Judge: 29th Chef's of the Coast Cook-off
2011 Judge: Dauphin Island Wing Cook-off
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